The Publisher Desk, one of the countrys top integrated audience development and growth partners for digital sports publishers, today announced a partnership with PuckPedia to launch a salary cap widget and provide associated data about NHL teams salary cap standing across the companys portfolio of sports publishers.
Salary caps drive roster decisions across the NHL, said Jeff Misenti, co-founder of The Publisher Desk. But very rarely does the commentary and journalism around sports include the visual context about how salary caps affect teams. This new feature gives audiences of Sportsnaut, Forever Blueshirts, and our network of sports publishers an easy-to-understand and accessible way to access both cap and salary data for their favorite teams and players.
The Cap Tracker can be added within a relevant story, clearly displaying a teams projected cap hit, as well as its projected and current cap space. This vital information gives fans a quick and easy way to see their teams financial flexibility.
For those who want to dig deeper, a simple click lets you explore contract details for every player across every NHL team, with all data powered by PuckPedia. A live example of the tool can be seen on the Companys flagship sports site Sportsnaut.com here.
The NHL Cap Tracker is available as an exclusive benefit to any publisher in their portfolio, as part of The Publisher Desks commitment to delivering a better fan experience for sports publishers.
True fans not only understand the action on the ice but also the economics behind the teams, Misenti said. They sound off on player performance in the context of what a salary is, and how that pay affects the cap and compensation for the whole team. Given how important salaries and caps are to sports like hockey, the more data, the better for the audience.
About The Publisher Desk
The Publisher Desk, based in New York with offices in London and South Florida, is a fully integrated audience development and content monetization partner to digital publishers, in addition to publishing several owned and operated sites. The company, founded in 2014, helps websites increase advertising revenues and reduce operational costs. Our team provides the proper resources, direction, operations, technology, and support for digital business, empowering sports, lifestyle & business media brands to connect with their audience and value-aligned advertisers.
Sportsnaut is the most powerful name in sports. Since launch in 2014, Sportsnaut has been dedicated to covering the big and little stories in sports without an agenda. The company, and its publishing partners, provide news, opinion, rumors, and statistics for fans of the NFL, NCAA Football, NBA, NHL, Golf, NCAA Basketball, MLB, and more.
For The Publisher Desk
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The Publisher Desk