8 Best Magento 2 SEO Extensions Free & Paid in 2021


There is an endless amount of articles that talk about the importance of SEO for a website. And the truth to be told, it’s impossible to find a business owner who does not seek new ways of attracting even more organic traffic to their sites.

Websites on Magento 2 are no exception. Besides, the out-of-the-box codebase does not allow covering a variety of SEO aspects that should be taken good care of.

That’s where the Magento Community and its third-party solutions come in handy. Magento 2 extensions allow adding such features as extended SEO markup, meta tag templates, sitemaps, etc.

What are the best modules that will help your site get on the first page in search results? Let’s take a look.

SEO Suite Ultimate by Mageworx

No doubt, this solution is currently one of the best on the market. That’s probably because the company started its journey in Magento development with SEO products, according to the data available on Mageworx’s site.

Their Magento 1 module was best-of-breed. Probably, that’s what allowed Mageworx to develop a very solid product for Magento 2.

The full list of the SEO Suite Ultimate features that Mageworx’s module offers is available here.

Top features:

  • Meta tag templates
  • XML & HTML sitemaps
  • Automatic cross-links
  • Automatic redirects
  • SEO markup & reports
  • Extended breadcrumbs
  • Hreflang tags
  • GraphQL API support & Magento 2 PWA Venia compatibility
  • Layered navigation

Price: $299 for Magento Open Source; $598 for Adobe Commerce 

Compatibility: 2.2.2 – 2.4.x

SEO Pro by MageDelight

Here’s one more Magento 2 extension with a variety of must-have features to assist you in search engine optimization and improving your site’s visibility, traffic, and rankings.

Since 2013, the company has been developing effective solutions for Magento-based stores, and this module is one of them.

Similar to any other extension on the list, the company’s product facilitates the process of tweaking various SEO settings and can be found useful for both Magento 2 developers, store admins, and entrepreneurs.

Top features:

  • Toolbar for on-page analysis
  • Rich snippets
  • Meta templates
  • Facebook pixel
  • HTML & XML sitemaps
  • Ability to monitor broken links for a toolbar
  • Exclude categories from long/short/canonical URLs
  • Set up 404 redirects
  • Build dynamic metadata

Price: $199 for Magento Open Source; $329 for Adobe Commerce 

Compatibility: 2.2.2 – 2.4.x

SEO Toolkit by Amasty

Here’s another noteworthy solution on our list. The toolkit comes in three different tiers: lite, pro, and premium, offering different functionality sets. Clearly, the premium tier offers the most advanced features, and the lite one provides the most basic ones.

Like other vendors on the list, the company is well-known in the Magento Community and boasts a large variety of modules.

Top features:

  • Redirects
  • Advanced pagination
  • Meta templates
  • Canonical tags
  • Automated cross-linking
  • HTML & XML sitemaps
  • SEO markup

Price: Starts at $299

Compatibility: 2.3.7- 2.4.3

Advanced SEO Suite by Mirasvit

This is one more powerful module that has much to offer to its users for improved rankings. Like other extensions on the list, the plugin has been built to improve the out-of-the-box functionality of the platform and automate a large number of related activities.

The company’s solution is a real time-saver that incorporates much for tweaking and monitoring your site’s SEO health.

Top features:

  • Templates for meta tags
  • Ability to overwrite metadata
  • SEO markup
  • Facebook Open Graph and Twitter Cards
  • Automatic cross-linking
  • Automatic redirects
  • Optimization of product/image URLs
  • SEO toolbar
  • HTML & XML sitemaps

Price: $149 for Magento Open Source; $248 for Adobe Commerce 

Compatibility: 2.0.x – 2.4.x

SEO Suite by Swissuplabs

This module currently stands out from other vendors because of the pricing model it offers with monthly recurring charges. As a side note, following the recent announcement of the community vendors, many Magento 2 extension builders will switch to the yearly subscription model starting 2022.

As for the extension, it is also a powerful toolkit that has much to offer and make your site more visible in search results.

Top features:

  • Meta templates
  • SEO-friendly URLs
  • HTML sitemaps
  • Extended XML sitemap
  • Rich snippets
  • Optimized pagination
  • Hreflang tags
  • Cross-links
  • Canonical URLs
  • Optimized product images

Price: $49 per month, 1 year of access to updates and support

Compatibility: 2.1.x – 2.4.3

SEO Suite by BSS Commerce

Founded in 2012, the company brings another well-equipped solution for businesses on Magento 2. Together with other companies, the vendor has done its best to ensure impeccable compatibility of the plugin with the default Magento 2 platform and its themes, as well as other most popular extensions.

Top features:

  • SEO markup
  • Advanced Breadcrumbs
  • HTML & XML sitemaps
  • Robot meta tags
  • Canonical & hreflang tags
  • 301 redirects
  • Meta tags generator
  • Image alt tags
  • External links
  • SEO toolbar
  • Reports and audit

Price: $357

Compatibility: 2.2.x – 2.4.x

SEO by Mageplaza

Previously a free extension for Magento 2, the module has grown into a solid solution for businesses of any size that is currently available in three different tiers.

With the plugin, you can automate all the critical aspects of SEO, and the results in improved ranking positions won’t be long in coming.

Top features:

  • Structured data
  • Hreflang tags
  • Metadata templates
  • Reports
  • Rich snippets
  • HTML & XML sitemaps
  • Link alternative tags
  • Cross-linking
  • SEO checklist

Price: Starts at $99

Compatibility: n/a

SEO Suite by Emipro Technologies

Founded in 2011, the company offers another plugin advertised as “your own search engine optimization specialist”.

The module boasts a dashboard that allows extension users to quickly overview what features the plugin offers and assist in identifying SEO issues that require fixes and improvements.

Distinctly, this product provides the possibility to quickly rewrite currently available SEO values that need to be improved.

Top features:

  • Built-on robots.txt editor
  • Canonical tags
  • Meta templates
  • Internal linking
  • SEO information rewrite

Price: you’ll need to request a quote as no pricing is explicitly displayed on the product page

Compatibility: n/a

Conclusion

The importance of SEO is undeniable, and there are innumerable reasons that can influence a site’s positions. From page speed, UX, and mobile-friendliness, to the availability of continuously updated user generated content (that’s where the Magento Review extension by Mageworx can be a big help) – it’s a must to monitor your site’s SEO health and adjust accordingly. 

We hope that Magento 2 extensions on the list will help you make up for the shortfall of the default features in the platform and power up your store with the functionality that is right for your business.